Digivizer
About
Australia's leading social technology company
Digivizer is Australia’s global digital marketing analytics technology and activations company. Our software provides the digital insights that help businesses get better results from their digital sales, across owned, earned and paid media, in social, search and web performance.
Digivizer’s digital insights are available through a Software as a Service (SaaS) platform affordable to any business, and through added-value digital marketing services. Platforms on Digivizer include Facebook, Instagram, Twitter, LinkedIn, TikTok, YouTube, Microsoft Ads, Amazon Ads, Google and web.
- Location
- Sydney
- Website
- Visit website
- Founded
- 2010
- Employees
- 11-50
- Industry
- MarketingTech
- Funding stage
- Seed
Culture
Our space
The Matchstiq Top 2025
Snapshot of Digivizer
Making Marketing Measurable
Digivizer helps businesses turn digital data into real-time, ROI-driven decisions.
Founded in 2010 by Emma Lo Russo and Clinton Larson, Digivizer is an Australian SaaS platform that helps businesses understand how their digital marketing is performing, across social, search, and web, so they can make smarter, faster decisions.
Originally focused on enterprise social media analytics, Digivizer evolved into an all-in-one digital marketing analytics tool, integrating data from Meta, Google, LinkedIn, TikTok, Amazon, Shopify, and more. Today, the platform empowers businesses of all sizes to see what’s working and where to optimise across paid, owned, and earned channels.
Why is Digivizer a Great Place to Work
Built to scale Digivizer started with enterprise clients like Lenovo and Optus, but its SaaS offering now supports SMEs and startups too, with customers in 14 countries.
Revenue-backed growth The company has largely bootstrapped its way to success, growing to $5.5 million in revenue with a lean team of 47 employees and strategic partnerships like Investible.
Real-time, cross-channel insights Digivizer connects performance data from multiple digital channels into a single view, helping marketers and founders understand return on investment across platforms, without switching tools.
Milestones
- 2010: Company founded in Sydney
- 2014: Won Carnegie’s Den investment round
- 2018: Ranked #23 in FT 1000: High-Growth Companies Asia-Pacific
- 2024: Estimated $5.5M in annual revenue, operating in 14 countries
The Vision To give every business big or small, the tools to measure and improve their marketing, without needing an agency or a data science degree. By putting real-time insights into the hands of founders and marketers, Digivizer is making marketing more accessible, transparent, and effective.
Working with us
Values
One Team
Focused on a common goal, supporting each other, celebrating achievement and recognizing team contributions. We use our experience to create leaders of leaders.
Genuine
We’re honest in everything we do, truthful, open and transparent, with customers and each other.
Courageous
Challenging the way things are done, adapting to changing circumstances, leading with courage and fearless about pushing ourselves.
Responsible
Taking responsibility for our customers, our business and our success, being open-minded, allowing everyone to have their voice and listening ahead of deciding.
Growth-focused
Focus on learning, thinking at scale, creating more value at a lower cost and growing people and the business.