Canva
About
Empowering the world to design
Online design and publishing tool with a mission to empower everyone in the world to design anything and publish anywhere.
- Location
- Sydney
- Website
- Visit website
- Founded
- 2012
- Employees
- 500+
- Industry
- SaaS
- Funding stage
- Series E
The Matchstiq Top 2025
Snapshot of Canva
Democratising Design for the World
From a Perth classroom to a $49B global platform
Canva began with a simple observation: design software was too expensive, too complicated, and too slow to learn.
While teaching graphic design at university, co-founder Melanie Perkins saw an opportunity to simplify the process. What started as a school yearbook tool (Fusion Books) grew into something far bigger, a beautifully intuitive, web-based platform empowering anyone to design anything, from pitch decks to social media graphics.
Launched in 2013 by Melanie, Cliff Obrecht, and Cameron Adams, Canva has become one of Australia’s most remarkable tech success stories. With over 220 million users in 190 countries, the platform has enabled the creation of more than 30 billion designs and continues to evolve with AI tools like Magic Studio and Dream Lab.
Why Canva is More Than Just a Design Platform A workplace built around creativity, accessibility and impact
Accessible by design Canva’s mission is to empower the world to design, no matter your background or experience. That spirit of accessibility extends to how the company works, with inclusive teams and a strong focus on enabling everyone to do their best work.
One of the world’s fastest-growing startups Canva now generates over $2 billion in annual revenue and has attracted funding from top-tier investors, reaching a valuation of $49 billion. All this, while staying true to its roots as a product-led company.
A product people love With a freemium model that’s fuelled viral growth, Canva is now embedded into the daily workflow of everyone from students and small businesses to Fortune 500 brands.
A culture of care and ambition Founded by a diverse and values-driven team, Canva is known for its mission-led leadership, investment in employee wellbeing, and focus on long-term impact over short-term hype.
Built from Australia, scaled globally From Perth to the world, Canva proves that world-class companies can start anywhere. Its headquarters in Sydney remain the heartbeat of its global footprint.
Working with us
Values
Make complex things simple
Always aiming for the most simple, pragmatic and effective solution to any problem. Think of the user.
Set crazy big goals and make them happen
Set ambitious goals, prioritise, hustle to execute and celebrate success!
Be a force for good
Making the world. better place through positive actions, inclusion and diversity
Empower others
Empowering others to achieve their goals, both globally and within Canva.
Pursue excellence
Maintain high bar for ourselves and the people we work with. Continuous growth and development. Lead by example.
Be a good human
Valuing good communication. Being open, honest and constructive: individually, within your team, across the company, and externally.